Fiesta Movement Comes to the Pumpkin Festival
NOTE: Content below is from 2009 event. Check back 3-4 weeks before the event for updated information.
The Half Moon Bay Art & Pumpkin Festival will be the next stop in Ford's aggressive consumer grassroots test drive tour as part of the Fiesta Movement (www.fiestamovement.com), the company's social media campaign to build awareness for the new Fiesta launching next year.
On October 16-17, a team representing the Fiesta Movement will be on Main Street and Kelly Avenue offering test drives of a European-specification Fiesta.
In Europe, the Fiesta name has long been synonymous with outstanding driving dynamics, design and value.
The all-new Ford Fiesta will bring that three-decade heritage to U.S. consumers for the first time when it arrives in dealer showrooms in the summer of 2010.
Information about drive stops, including monthly calendars, is available on www.fiestamovement.com under the "Ride & Drive" section.
The Ford Fiesta also is gaining attention on Facebook and Twitter, with more than 1,700 fans on the Fiesta Movement Facebook fan page and more than 4,400 followers on the @FordFiesta Twitter account.
To follow the Fiesta Movement and the agents, visit and bookmark http://www.fiestamovement.com and the following Web accounts:
YouTube: http://www.youtube.com/fiestamovement
Flickr: http://www.flickr.com/photos/fiestamovement
Facebook: http://www.facebook.com/pages/The-Fiesta-Movement/73386615309
Twitter: http://twitter.com/fordfiesta or @fordfiesta
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